Shares commentary and insights
Topical insights and analysis from our team of experts
Important information: The value of investments can go down as well as up so you may get back less than you invest. Investors should note that the views expressed may no longer be current and may have already been acted upon. This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to an authorised financial adviser of your choice.
Shares
7 investing rules of thumb
Tried and tested formulas for smarter investing
Becks Nunn Fidelity International - 10 Jul 2025
2025 - what investors want to know now
Investment Outlook special
Ed Monk Fidelity International - 10 Jul 2025
More Buffett gems: on tariffs, tax and boardroom excess
The third in our series analysing Buffett’s best quotes
Richard Evans Fidelity International - 08 Jul 2025
Big, beautiful boost - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 07 Jul 2025
Warren Buffett’s advice for serious stock-pickers
The second in our series analysing Buffett’s best quotes
Richard Evans Fidelity International - 02 Jul 2025
Is it better to invest in the minnows of the stock market?
We studied the data and found some remarkable findings
Andrew Oxlade Fidelity International - 26 Jun 2025
5 stocks to watch in July
A roundup of some of the stocks set to make the headlines
Jemma Slingo Fidelity International - 25 Jun 2025
Small caps: the best companies you’ve never heard of
The UK’s smaller companies are back in focus
Jemma Slingo Fidelity International - 23 Jun 2025
AIM at 30: is it still worth bothering with?
A review of London’s ‘junior’ stock market
Richard Evans Fidelity International - 18 Jun 2025
The ‘hidden’ perks of share ownership
Don’t miss out on the freebies you’re entitled to
Becks Nunn Fidelity International - 18 Jun 2025
When to cut your losses: 10 years of lessons from my fund picks
Knowing when it’s time to move on
Tom Stevenson Fidelity International - 13 Jun 2025
Save or invest? 3 charts to help you decide
How to best allocate your money
Jemma Slingo Fidelity International - 05 Jun 2025
Does this investing wisdom work anymore?
Notions of portfolio construction needs to change?
Ed Monk Fidelity International - 04 Jun 2025
The TACO trade - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 02 Jun 2025
How to invest in Warren Buffett’s Berkshire Hathaway
Shares in the company are available to British investors
Richard Evans Fidelity International - 02 Jun 2025
Why the 60/40 approach may not be diversified enough
Bond yields are approaching the danger zone
Tom Stevenson Fidelity International - 30 May 2025
5 stocks to watch in June
A roundup of some of the stocks set to make the headlines
Jemma Slingo Fidelity International - 28 May 2025
Bonds remain in focus - the week ahead
What's driving your investments this week?
Tom Stevenson Fidelity International - 27 May 2025
The Warren Buffett gems you haven’t heard before
We trawled the Berkshire Hathaway archive back to 1977 in search his best sayings
Richard Evans Fidelity International - 16 May 2025
Passive investing - are we all doing it wrong?
Have you been doing passive investing wrong?
Ed Monk Fidelity International - 14 May 2025
China and the US agree a temporary trade truce - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 12 May 2025
Warren Buffett’s greatest lessons for ordinary investors
What the world’s most celebrated investor can teach us
Tom Stevenson Fidelity International - 08 May 2025
How will rate changes hit borrowers and savers in 2025?
What effect the Bank of England has on you in 2025
Ed Monk Fidelity International - 08 May 2025
Shares recover ‘liberation losses’ - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 06 May 2025
5 stocks to watch in May
A roundup of some of the stocks set to make the headlines
Richard Evans Fidelity International - 02 May 2025
Is this why you should never invest in gold?
Is it too late for gold to add value to your portfolio?
Ed Monk Fidelity International - 30 Apr 2025
Markets in limbo - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 28 Apr 2025
Tariff turmoil: what is the right exposure to the US?
Global investors have cut their holdings of US shares
Richard Evans Fidelity International - 17 Apr 2025
What does Warren Buffett do when markets fall?
The wisdom Buffett can pass onto investors
Ed Monk Fidelity International - 16 Apr 2025
Investors breathe again after a wild ride - the week ahead
What's driving your investments this week?
Tom Stevenson Fidelity International - 14 Apr 2025
When markets wobble, stick to the facts
The importance of managing our emotions during market volatility
Tom Stevenson Fidelity International - 10 Apr 2025
What Warren Buffett says – and does – when markets fall
How the world’s most feted investor handles bear markets
Richard Evans Fidelity International - 10 Apr 2025
Market falls - your questions answered
What’s on the mind of Fidelity investors as stock markets lurch?
Ed Monk Fidelity International - 09 Apr 2025
Investors reset for recession - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 07 Apr 2025
Tools that can make you a better investor
Reach your goals with this essential checklist
Andrew Oxlade Fidelity International - 04 Apr 2025
5 stocks to watch in April
A roundup of some of the stocks set to make the headlines
Richard Evans Fidelity International - 28 Mar 2025
What is the FTSE 250? The basics
What the FTSE 250 is and how to invest in it
Becks Nunn Fidelity International - 26 Mar 2025
What is the FTSE 100? The basics
What the FTSE 100 is and how to invest in it
Becks Nunn Fidelity International - 26 Mar 2025
What’s left after 10 years of pension income?
Revealing current finances a decade on
Ed Monk Fidelity International - 13 Mar 2025
How to (really) be a contrarian investor
Analysing key skills to contrarian success
Ed Monk Fidelity International - 06 Mar 2025
Is the UK market in a sweet-spot? The week ahead
What’s driving your investments this week?
Ed Monk Fidelity International - 03 Mar 2025
5 stocks to watch in March
The stocks to watch this month and why
Richard Evans Fidelity International - 28 Feb 2025
Why I don't think America First means Wall Street First
Investment opportunities outside the US
Tom Stevenson Fidelity International - 27 Feb 2025
The retreat of WFH is opening up money-making opportunities
Investors can capitalise on the return to the office
Tom Stevenson Fidelity International - 06 Feb 2025
Trade tariffs spook investors - market week
What’s driving your investments this week?
Tom Stevenson Fidelity International - 03 Feb 2025
5 stocks to watch in February
A roundup of some of the stocks set to make the headlines
Richard Evans Fidelity International - 31 Jan 2025
DeepSeek has blown three AI myths apart
It’s hard to let go of a familiar narrative
Tom Stevenson Fidelity International - 30 Jan 2025
DeepSeek means deep trouble for US tech
Personal Investor Podcast
Ed Monk Fidelity International - 29 Jan 2025
AI shock takes shine off the Trump Bump - market week
What’s driving your investments this week?
Tom Stevenson Fidelity International - 27 Jan 2025
Is this the moment to invest in the UK? Three fund ideas
The FTSE 100 made a succession of record highs this week
Graham Smith Investment writer - 23 Jan 2025
5 lessons from the lockdown stocks that came crashing down
Investors can learn from the benefit of hindsight
Tom Stevenson Fidelity International - 16 Jan 2025
What next for the US? Three fund ideas
Actual policy actions will be key to what happens next
Graham Smith Investment writer - 14 Jan 2025
Rate fears, high share valuations and surging bond yields - the week ahead
What’s driving your investments this week?
Tom Stevenson Fidelity International - 13 Jan 2025
Trump’s likely effect and the UK in trouble?
Your questions answered in our Investment Outlook special
Ed Monk Fidelity International - 09 Jan 2025
Strength of US stock market is becoming a source of anxiety
Another positive year would be unusual but not unprecedent
Tom Stevenson Fidelity International - 09 Jan 2025
This week in the markets: three in a row?
What’s driving your investments this week?
Tom Stevenson Fidelity International - 06 Jan 2025
5 stocks to watch in early 2025
A roundup of some of the stocks set to make the headlines
Richard Evans Fidelity International - 03 Jan 2025
My predictions for 2025
Tom Stevenson gives his thoughts on the year ahead
Tom Stevenson Fidelity International - 19 Dec 2024
Our biggest lessons - and mistakes - of 2024
Tom and Ed look back on the year for investors
Ed Monk Fidelity International - 17 Dec 2024
This week in the markets: how investors see Trump 2.0
What’s driving your investments this week?
Tom Stevenson Fidelity International - 02 Dec 2024
5 stocks to watch in December
A roundup of some of the stocks set to make the headlines
Richard Evans Fidelity International - 29 Nov 2024
Is the scene set for a Santa Rally?
We look back over the last 30 years
Graham Smith Investment writer - 28 Nov 2024
3 lessons from the past 25 years and cash returns in 2025
This week, how do you assess the first quarter of the 21st century in investment terms?
Ed Monk Fidelity International - 27 Nov 2024
This week in the markets: Trump Trade turns to Santa Rally
What’s driving your investments this week?
Tom Stevenson Fidelity International - 25 Nov 2024
My 3 most important investment lessons from the last 25 years
Here’s what I’ve learned since 1999
Tom Stevenson Fidelity International - 21 Nov 2024
The week in the markets: 1998 all over again?
What’s driving your investments this week?
Tom Stevenson Fidelity International - 18 Nov 2024
Why I don’t expect 2025 will be a repeat of 2017 for investors
Reasons for not chasing the ‘Trump Bump’
Tom Stevenson Fidelity International - 14 Nov 2024
Help! I missed the ‘Trump Bump’
What's the smart place to put your money now?
Ed Monk Fidelity International - 13 Nov 2024
This week in the markets: weighing up the Trump Bump
What’s driving your investments this week?
Tom Stevenson Fidelity International - 11 Nov 2024
Post-Budget and US election - is it time to invest again?
Where do investors stand following two significant set piece events?
Ed Monk Fidelity International - 08 Nov 2024
Are investors right to cheer Trump's victory?
Tom and Ed discuss the market reaction to the US Presidential Election
Ed Monk Fidelity International - 07 Nov 2024
Trump wins: this is how financial markets reacted
What the US election result means for your money
Richard Evans Fidelity International - 06 Nov 2024
5 stocks to watch in November
A roundup of some of the stocks set to make the headlines this month
Richard Evans Fidelity International - 31 Oct 2024
Autumn Budget: how Labour might change CGT
All you need to know about Capital Gains Tax
Emma Simon Investment writer - 23 Oct 2024
Uncertainty can be liberating - here’s how to profit from it
Hope for the best and prepare for the worst
Tom Stevenson Fidelity International - 17 Oct 2024
The Bull Run is two years old - will it make three?
The outlook for stock markets over the coming weeks
Ed Monk Fidelity International - 16 Oct 2024
Your questions answered
The Budget, the Middle East and beyond
Ed Monk Fidelity International - 10 Oct 2024
Autumn Budget: will AIM shares lose their inheritance tax break?
What the Autumn Budget could mean for investors in AIM stocks
Richard Evans Fidelity International - 08 Oct 2024
This week in the markets: where next for the two-year bull market?
What’s driving your investments this week?
Tom Stevenson Fidelity International - 07 Oct 2024
5 stocks to watch in October
A roundup of some of the stocks set to make the headlines this month.
Richard Evans Fidelity International - 04 Oct 2024
The real lesson we should learn from the unexpected China rally
Those who missed the recent surge should take a longer-term view
Tom Stevenson Fidelity International - 03 Oct 2024
China’s stock market surge – can it continue?
Latest fiscal boost has surprised markets to the upside
Graham Smith Investment writer - 01 Oct 2024
Is now a good time to invest in emerging markets?
The backdrop for emerging markets is improving, here’s why
Tom Stevenson Fidelity International - 26 Sep 2024
This week in the markets: new high for shares as Fed cuts interest rate
What’s driving your investments this week?
Tom Stevenson Fidelity International - 23 Sep 2024
Did “Sell in May, go away” work this year?
We put this well-known investing adage to the test
Graham Smith Investment writer - 18 Sep 2024
Why you shouldn’t succumb to stock market pessimism
Past experiences encourage us to be over-cautious investors
Tom Stevenson Fidelity International - 12 Sep 2024
This week in the markets: recession fears
What’s driving your investments this week?
Tom Stevenson Fidelity International - 09 Sep 2024
5 stocks to watch in September
A roundup of some of the stocks set to make the headlines this month
Richard Evans Fidelity International - 05 Sep 2024
The week in the markets: end of a stormy summer
What’s driving your investments this week?
Tom Stevenson Fidelity International - 02 Sep 2024
How to protect your cash in a dangerous world
What are the best safe haven assets?
Tom Stevenson Fidelity International - 30 Aug 2024
How to avoid dividend cuts from the UK's highest yielders
Seven steps to check for signs of stress in a company’s dividends
Richard Evans Fidelity International - 29 Aug 2024
Is now the time to invest in the UK?
Why the best may be yet to come
Graham Smith Investment writer - 28 Aug 2024
This week in the markets - all eyes on Nvidia
What’s driving your investments this week?
Tom Stevenson Fidelity International - 27 Aug 2024
The real reason for the recent market turmoil
Why passive investing is making markets more fragile
Tom Stevenson Fidelity International - 23 Aug 2024
Will the AI investment boom last?
Investors question future returns
Tom Stevenson Fidelity International - 02 Aug 2024
Stocks to watch in August
A roundup of some of the stocks set to make the headlines this month
Graham Smith Investment writer - 02 Aug 2024
How investors can benefit from the stronger pound
US tech stocks have just got a lot cheaper
Richard Evans Fidelity International - 25 Jul 2024
Stocks have just gone through the mother of all rotations
Can the rebound in small caps last?
Tom Stevenson Fidelity International - 25 Jul 2024
This week in the markets: Small caps bounce back
What’s driving your investments this week?
Tom Stevenson Fidelity International - 22 Jul 2024
The key investing questions you’re asking us right now
Tech, the future of bonds and retirement planning are all priorities
Ed Monk Fidelity International - 17 Jul 2024
Show Results
Important information: This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to an authorised financial adviser.
What next?
Stock market news
Market & shares data
Find a share
FAQs
Read how to find, buy and sell shares online in just a few easy steps.
We provide access to a wide selection of investments that can meet a broad range of needs.
These generally fall into two categories – ‘pooled’ or ‘collective’ investments and exchange traded instruments such as shares, investment trusts, ETFs.
Pooled (collective) investments – as the name suggests, these investments allow you and other investors to pool your money together to form a large sum. A professional manager will then use this money to invest in a wide range of shares or bonds on your behalf. The manager uses their knowledge and experience to help grow your money or to provide you with an income over time. They’ll typically make all the investment decisions – choosing when to buy and sell individual shares and bonds within the fund.
Exchange traded instruments (ETIs) – These are investments that are openly traded on a stock exchange, which means you can buy and sell them through Fidelity.
There are many different types of ETI:
- Company shares (equities) – shares are individual securities and allow you to own part of a company or financial asset. While owning shares in a business does not mean you have any direct control over the day-to-day operations of the business, being a shareholder does entitle you and other shareholders to a proportional share of any profits.
- Exchange traded funds (ETFs) and exchange traded commodities (ETCs) – ETFs and ETCs combine the benefits of investment funds and shares, offering you diversified, cost-effective and transparent access to global investment markets. They typically track the performance of a stock market index or commodity. They’re bought and sold much like shares and are sometimes known as ‘exchange traded products’ (ETPs).
- Investment trusts – these are pooled funds set up as public limited companies (PLCs) and their shares are listed on a stock exchange. The trust’s investments are chosen and managed by an experienced team who spread your money across a wide selection of investments. Another difference from funds is that they have a fixed number of shares and so they are sometimes referred to as ‘closed-ended funds’.
Coming soon
- CREST Depository Interests (CDIs) – these are UK securities, issued by CREST, which are designed to represent a company share traded on an overseas stock market. They offer a way for you to buy and sell a number of non-UK stocks in sterling.
- Corporate bonds and UK government bonds (Gilts) – in simple terms, a bond is a type of loan. When you buy one, you’re effectively lending the issuer your money and they pay you interest in return. At the end of a bond’s term, the face value of the bond will be paid to you, although you can buy and sell a bond at any time during that term. Companies issue corporate bonds while the British government issues Gilts. They are individual securities.
There are many different types of pooled investment and individual securities and the ones we offer are described below. However, please remember that diversification – maintaining a wide spread of different investments – is one of the most important principles of successful investing. We therefore don’t recommend purchasing individual shares or other securities on their own unless you already have a wide selection of other investments.
You can sell any exchange traded instruments you hold with us. You have the option of placing a Market Order or Limit Order.
We normally pay your money into ‘Cash within the account’ and then you can instruct us to pay this by direct credit to your personal bank or building society. This could take up to 3 days after we receive your money from the sale of relevant exchange traded instrument.
Share dealing is when you buy or sell shares in a public limited company on a recognised stock exchange. You can do this at any time the exchange is open. When you buy a share you become one of the company’s owners and you may be entitled to a share of any profits it makes. If the company does well, your shares may go up in value because more people want to have a stake in the company. But if the company doesn’t do well, the value of your shares may fall. Our share dealing service will also be offering other types investments, in addition to company shares. One of the main types will be bonds, which are loans to a large organisation. As our service develops, we will enable you to buy UK government bonds, known as gilts, as well as corporate bonds.
Yes, given you’re a UK resident living in the UK and are 18 years of age or over. You can also open an account if you’re a member of British Forces living overseas.
You can invest in exchange traded instruments such as shares, investment trusts, ETFs through our online share dealing service. Dealing times will vary depending on the type of order placed. Our service is primarily an online service; however, for some exchange traded instruments such as Investment Trusts and ETFs, you can also invest over the phone.
Please note that when investing in funds, deals are placed at the next available dealing time. If you give an instruction by post, it may be processed on the following business day as investment instructions received in the post are usually processed within 24 hours.
One-off investments
You can make lump sum investments by using a debit card or by sending us a cheque. If you’re paying by building society cheque or banker’s draft, the cheque should be made payable to Fidelity using your title and name e.g. (Fidelity – re Mr J Smith). You’ll also need to ask your building society to endorse the cheque before you send it to us.
Regular investments
Making regular contributions to a savings plan can be a great way to build up a larger sum over the long term. It can also remove the temptation of trying to ‘time the market’ – changing your long-term plan by buying or selling investments based on short-term market movements.
If you’d like to make regular payments into your account, you can set this up online. Your instructions will be processed within five days, and we’ll start collecting your regular contributions from the next available collection date. When we collect money for regular savings, it is held as cash within your account for two working days before we buy your chosen investments. For example, if we collect your money on the 10th of each month, we may invest it on the 12th. This is because a bank may ask us to return the money for up to two days following its collection, although this rarely happens.
Our share dealing service is primarily an online service. We charge a flat fee of just £10 for buying or selling shares online within an ISA or Investment Account and only £1.50 for dividend re-investments and regular savings plan payments.
In exceptional circumstances, you will be allowed to trade over the phone and the fee will be £30 for each order.
In most cases, when you buy UK shares, or shares in a foreign company with a share register in the UK, regulatory charges such as Stamp Duty Reserve Tax and PTM levy may apply.
No, we do not provide advice on individual securities. If you are unsure about the suitability of an investment, you should speak to an authorised financial adviser.
Important information: When you are thinking about investing in shares, it’s generally a good idea to consider holding them alongside other investments in a diversified portfolio of assets.
