Important information - the value of investments and the income from them, can go down as well as up, so you may get back less than you invest.

During the Great Depression, people started hiding money in some unlikely places. Mattresses, piano legs and chimneys were all used to harbour bank notes, as trust in the financial system plummeted. Almost a century later, conditions are thankfully much more stable - but people still love the idea of cash.

In the UK, cash ISAs are far more popular than stocks and shares ISAs. And even in the world of investing, people crave cash-like returns: the Fidelity Cash Fund, which aims to track interest rates via very low-risk assets, was our best-selling fund in 2025. 

The government isn’t happy about this. It wants to funnel more capital into the stock market, in the hope of driving better returns for individuals and boosting the economy. One way it plans to achieve this is by changing ISA rules. 

From April 2027, the cash ISA limit will be lowered from £20,000 to £12,000 for under 65s. The total annual allowance will stay at £20,000, which means you can keep adding up to the normal amount to your stocks and shares ISA.

•    Read: 2026/2027 tax allowances, what’s changed?

The cash cut has worried some savers. However, a dive into the data suggests investing can be a very effective way to grow your money over time - assuming you have the right safety net in place.

•    Get expert insights straight to your inbox with our free investor emails
•    See our current offers to help make your money go further

Chart 1: Shares have a record of beating cash 

Cash and investments play important - and different - roles - in your finances. Cash will not lose value in nominal terms (although it can lose value to inflation - more on that below) whereas investments can fall in value. The compensation for taking that risk is the chance that investments will produce a higher return. 

This is reflected in the chart above. The blue line - which shows the global stock market - is fairly bumpy. That’s because equities bounce around depending on how companies are performing, what is happening in the political arena, and how the economy is faring. Share price movements can be sharp and unexpected, as seen in 2008 and 2022.  Over the longer term, however, the outperformance of stocks has been striking.

That doesn’t mean the process has been stress free. Returns have varied significantly year to year and recovery hasn’t always been quick. It took the US equity market four years to bounce back from the global financial crisis and over seven years to recover from the dotcom crash. 

If you have a short time horizon, therefore, the smoother, shallower trajectory of cash returns may be more attractive. We’d suggest a time horizon of at least five years for investing.

In any case, it is important to hold between three and six months of essential spending in cash for emergencies. This can actually help your investing because it means you won’t have to sell investments if you need money at short notice. 

Note also that the orange line shows average savings rates - you could have generated a better return if you had shopped around. 

Chart 2: Cash can lose value - it just does it quietly

Cash is often viewed as a safe haven. After all, the face value - or ‘nominal’ value - of your cash savings will never drop unless you start spending. However, what you can buy with those savings could fall substantially. This is due to inflation, the process of prices rising over time.

The chart above shows that there have been several periods where cash has lost value in ‘real’ terms. The period between 2014 and 2024 was particularly nasty due to the spike in inflation after the Covid pandemic. When inflation is taken into account, the value of cash fell by average of 2.9% a year in this period. 

The corrosive effect of inflation is a key consideration when deciding where to put your money. The backdrop is fairly bright for savers at the moment: in October 2023, the base rate overtook inflation, reversing a 15-year trend. However, inflation and interest rates have now started to converge again. 

Chart 3: Holding shares for longer reduces your chance of losing money

History suggests that the longer you are in the stock market, the less likely you are to suffer a loss. This chart displays the best and worst annualised returns you would have experienced had you held US shares for one year, five years, 10 years or 20 years.

As you can see, the range of possibilities is very wide if you only keep your portfolio for 12 months. As your investment horizon lengthens, however, the worst-case scenario starts to rapidly improve and has turned positive by the 20-year mark. In other words, even in the worst 20-year period, investors didn’t lose money - they still made a gain.

This example is based on the S&P 500. Past performance is not a reliable indicator of future returns.

(%)

   As at 31 March
2021-2022 2022-2023 2023-2024 2024-2025 2025-2026
Global Shares (MSCI World) 1.1 -6.4 18.4  0.1  25.7
Cash proxy (US Treasury Bills) -2.8 -6.9  -2.3  4.2  3.8 
S&P 500 15.7  -7.7 29.9 8.3  17.8
FTSE All-Share 13.0 2.9 8.4 10.5 21.5

Past performance is not a reliable indicator of future returns

Source: LSEG, total returns in local currency from 31.3.21 to 31.3.26. Excludes initial charge.

Important information - investors should note that the views expressed may no longer be current and may have already been acted upon. Eligibility to invest in a SIPP or ISA and tax treatment depends on personal circumstances and all tax rules may change in the future. Withdrawals from a SIPP will not normally be possible until you reach age 55 (57 from 2028). Overseas investments will be affected by movements in currency exchange rates. An investment in a money market fund is different from an investment in deposits, as the principal invested in a money market fund is capable of fluctuation. Fidelity’s money market funds do not rely on external support for guaranteeing the liquidity of the money market funds or stabilising the NAV per unit or share. An investment in a money market fund is not guaranteed. This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to one of Fidelity’s advisers or an authorised financial adviser of your choice.

Share this article

Latest articles

Bond yields are soaring. But don’t ditch your stocks yet

The longer investors have to wait to get their money back, the more compensat…


Tom Stevenson

Tom Stevenson

Fidelity International

9 steps to tackle the IHT change coming for your pension

A practical guide to preparing for pension IHT changes


Ed Monk

Ed Monk

Fidelity International

What is gearing? The basics

A guide to company debt and what it actually means


Oliver Griffin

Oliver Griffin

Fidelity International