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What we offer

Whether you’re looking for a few fund ideas, to see expert picks or to browse a full suite of options and opportunities, we have something for you.

Important information - the value of investments can go down as well as up so you may not get back what you invest. Eligibility to invest in an ISA or SIPP depends on personal circumstances and all tax rules may change in the future. Withdrawals from a Junior ISA will not be possible until the child reaches age 18. Withdrawals from a pension product will not normally be possible until age 55 (57 from 2028).

Our accounts

Stocks and Shares ISA

An ISA (Individual Savings Account) is a tax-efficient way to save your money. You pay no income tax or capital gains tax on your returns.

Explore our ISA

Investment Account

Unlike an ISA or pension, investments in this account are not held within a tax wrapper, however, there are no limits to how much you can choose to invest.

Explore our Investment Account

Self-Invested Personal Pension (SIPP)

A self-invested personal pension, or SIPP, is a pension which you manage yourself. You choose what it’s invested in, and you choose how much is paid into it and when.

Explore our SIPP

Junior ISA

Start saving for a child’s future by investing in a Stocks and Shares Junior ISA on their behalf.

Explore our Junior ISA

Junior Self-Invested Personal Pension (SIPP)

Start saving just a small amount on behalf of a child now to make a real difference to their retirement.

Explore our Junior SIPP

Need help deciding how to invest?


Show me a few ideas

Tell us your risk preference and we’ll give you a couple of fund options to consider.

Select 50

Show me expert picks

Browse a list of our favourite funds, selected by experts.

Investment Finder

Show me everything you offer

Use our powerful tool to search and filter the thousands of investments on offer.

Important information - please note that this information and our guidance tools are not a personal recommendation in respect of a particular investment. If you need additional help, please speak to one of Fidelity's advisers or an authorised financial adviser of your choice. You should regularly reassess the suitability of your investments to ensure they continue to meet your attitude to risk and investment goals.

Our investment options


A fund pools together money from individual investors, and is managed by a fund manager on their behalf. The manager is responsible for choosing investments for the fund and aims to grow the investors’ money.

Explore investing in mutual funds

Exchange-traded funds (ETFs)

Exchange-traded funds are funds that issue shares, which are traded on a stock exchange.

Explore investing in ETFs

Investment trusts

Investment trusts are Public Limited Companies (PLCs) that are listed on a stock exchange, so investors buy and sell from the market.

Explore investing in investment trusts


Shares offer you a way to buy an equity stake in a company, with the potential for capital growth, dividend income, or a blend of the two.

Explore investing in shares

Important information - when you are thinking about investing in shares, it’s generally a good idea to consider holding them alongside other investments in a diversified portfolio of assets.

How we can help you

Help with retirement

Our retirement specialists provide guidance and advice on your retirement options - whether that’s discussing how to access your pension for drawdown or for tax-free cash.

Personal financial advice

Whether you need financial advice for a one-off event or more complex advice with ongoing support, our paid-for advice service can provide a recommendation to help you reach your investment goals.

Extra support for larger portfolios

If you have over £250,000 invested with us or use our ongoing advice service (with £100,000 plus to invest), you’ll qualify for our Wealth Management service and get access to exclusive benefits.