Drip feed or dive in? The best way to invest
How lump sum and drip-feed investing compare - and how to choose
Be invested with no limits
Important information - please keep in mind that the value of investments can go down as well as up, so you may get back less than you invest. This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to one of Fidelity’s advisers or an authorised financial adviser of your choice.
Our easy-to-manage Investment Account lets you hold investments outside of your ISA and pension tax-efficient allowances. So, you can keep investing in what matters to you with no limit on the amount you invest.
*Source: Fidelity, as at 31.12.25
Unlike an ISA or pension, investments in this account are not held within a tax wrapper. Depending on your personal circumstances you may need to pay tax on your returns if they exceed your personal allowances. Before making a transfer decision, please read our transfer guide which explains the options available and gives you the important information you need to know.
Don't have an ISA, or haven't used your allowance? Read more about our ISA.
Having investments spread across multiple companies can be both time-consuming and costly. Bringing them together in one place means less stress and less paperwork.
It’s easy to do with our straightforward transfer process. Just tell us where they’re currently held and we’ll take care of the rest.
We don’t charge you to transfer and we’ll even cover any exit fees you may incur, up to a total of £500 per person. T&Cs apply.
Find out more about transferring your investments to Fidelity.
Important information: Before making your decision, please read our transfer guide: 'Moving your investments to Fidelity', which explains the options available and gives you the important information you need to know.
How lump sum and drip-feed investing compare - and how to choose
Jemma Slingo
Fidelity International
20 February 2026
Bide your time rather than rushing in
Tom Stevenson
Fidelity International
20 February 2026
The AI glass turns half empty
Tom Stevenson
Fidelity International
17 February 2026
Important information - This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to one of Fidelity’s advisers or an authorised financial adviser of your choice.
Make sure you have the following information with you:
Fidelity transfer offer: John Lewis and Partners e-gift card – terms and conditions
The Fidelity offer of a John Lewis and Partners e-gift card (the “Offer”) is available when you apply to transfer assets into a Fidelity Stocks and Shares ISA or General Investment Account (GIA) between 17th January 2020 and midnight on the 20th April 2020.
Please note: A re-registration does not count as a “disposal” for capital gains tax purposes, even if we switch your investment into a different share class.
* Re-registration is not available for some products on the Fidelity Investment Platform. For example, a number of offshore funds cannot be re-registered.
|
Total transfer value |
John Lewis and Partners e-gift card |
|---|---|
|
£10,000 - £14,999 |
£20 |
|
£15,000 - £24,000 |
£30 |
|
£25,000 - £49,999 |
£50 |
|
£50,000 - £99,999 |
£100 |
|
£100,000 - £149,999 |
£250 |
|
£150,000 or over |
£500 |
We promote transfer offers like the Offer on a regular basis. However, it is important that you take enough time to decide whether transferring is right for you. If you need more time, please wait until the next offer period.
Issued by Financial Administration Services Limited, which is authorised and regulated in the UK by the Financial Conduct Authority. Fidelity, Fidelity International, the Fidelity International logo and the F symbol are trademarks of FIL Limited.
CSO9483/200420
Thank you. Your offer registration has been received.
Please remember, if you haven’t already done so, to qualify for the £25 offer you also need to have made a qualifying investment between 17 August 2020 and 7 December ’20 (’Offer Period’).
A qualifying investment means one of the following:
a. Any new monthly regular savings plan (RSP) of £200 or more set up online (through the Fidelity Personal Investing website: fidelity.co.uk) into a new or existing Fidelity ISA, SIPP or investment Account during the Offer Period.
b. Any lump sum investment of £2,500 or more set up online (through the Fidelity Personal Investing website: fidelity.co.uk) into a new or existing Fidelity ISA, SIPP or Investment Account during the Offer Period.
The £25 cashback payment will be made to you within 30 days after the closure of the Offer.
You can view full offer terms and conditions here.
In order to request exit fees re-imbursement you will be required to complete an exit fees re-imbursement form which you can download by clicking here, or request over the phone by calling us on 0333 300 3351.
Terms and conditions for re-imbursement of exit fees
This offer does not apply to any investments linked to an Adviser / Intermediary or third party.
Fidelity will reimburse the exit/redemption fees charged to a customer by their former provider/s when they move their investments (minimum of £100) to Fidelity Personal Investing, up to a maximum amount of £500 per customer.
An exit fee is an administration charge which is imposed by the former provider and arises directly as a result of processing the transfer or re-registration of the customer’s investments to Fidelity. Fidelity will not reimburse the customer for any loss of investment returns, loss of interest, dealing charges, penalties for transferring investments before their maturity dates or any other charges associated with your transfer or re-registration.
Where a re-registration or transfer is not possible and the customer chooses to sell their investments held through another provider and subsequently make new investment/s (minimum £10,000) through Fidelity Personal Investing, Fidelity will cover any account closure fees charged by the customer’s former provider (excluding any dealing charges) of up to £500 per customer. Fidelity will not cover any bid-offer spreads or any capital gains tax liability arising as a result of these transactions.
Exit and account closure fees reimbursement must be claimed within a 6 month period from date of transfer of the customer’s investments to Fidelity. Exit fees will be reimbursed for transfers and re-registrations and account closure fees will be reimbursed provided the conditions above are met. Products included: ISAs, Investment Accounts, EBS SIPP, Fidelity Personal Pension, Fidelity SIPP, Unit Trusts, OEICs, SICAVs, Exchange Traded Funds, Investment Trusts and Shares.
To qualify for the reimbursement, the fees from the customer’s former provider must have been triggered as a direct result of the transfer or re-registration to Fidelity Personal Investing, or the closure of an account where the customer has subsequently (within 6 months) invested at least £10,000 through Fidelity Personal Investing. If the customer is transferring investments to more than one provider from their former provider at the same time, Fidelity will only reimburse the fees which are incurred as a result of direct transfer or re-registration to Fidelity. Other fees or charges unconnected with the transfer will not be reimbursed.
The completed Exit Fee Reimbursement Form and documentary evidence of the charge will need to be provided in order for the exit fees to be reimbursed to the customer. To claim the reimbursement of any account closure fees, documentary evidence of the closure fee levied will need to be provided to Fidelity, along with confirmation that a minimum of £10,000 has been invested with Fidelity within 6 months of incurring such closure fee.
The documentary evidence referred to above, must be either a copy of the charge confirmation letter from the former provider or a statement showing the charge being deducted.
Payment will be made to the customer by BACS when a bank mandate is held on the account. Alternatively, payment will be made by cheque.
Policies and important information
Accessibility | Conflicts of interest statement | Consumer Duty Target Market | Consumer Duty Value Assessment Statement | Cookie policy | Diversity, Equity & Inclusion | Diversity, Equity & Inclusion Reports | Doing Business with Fidelity | Investing in Fidelity funds | Legal information | Modern slavery | Mutual respect policy | Privacy statement | Remuneration policy | Staying secure | Statutory and Regulatory disclosures | Whistleblowing programme
Please remember that past performance is not necessarily a guide to future performance, the performance of investments is not guaranteed, and the value of your investments can go down as well as up, so you may get back less than you invest. When investments have particular tax features, these will depend on your personal circumstances and tax rules may change in the future. This website does not contain any personal recommendations for a particular course of action, service or product. You should regularly review your investment objectives and choices and, if you are unsure whether an investment is suitable for you, you should contact an authorised financial adviser. Before opening an account, please read the ‘Doing Business with Fidelity’ document which incorporates our client terms. Prior to investing into a fund, please read the relevant key information document which contains important information about the fund.
This website is issued by Financial Administration Services Limited, which is authorised and regulated by the Financial Conduct Authority (FCA) (FCA Register number 122169) and registered in England and Wales under company number 1629709 whose registered address is Beech Gate, Millfield Lane, Lower Kingswood, Tadworth, Surrey, KT20 6RP.