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Trustpilot to beat market forecasts after strong end to 2025
(Sharecast News) - London-listed review platform Trustpilot has extended its share buyback programme by a third after reporting that 2025 results were ahead of analysts' forecasts as bookings jumped. The website, which is free to use by consumers but charges businesses for premium tools, analytics and marketing features, reported a 22% increase in full-year bookings to $291m, rising 18% at constant currencies (CC).
In a pre-close trading update on Tuesday, Trustpilot said bookings across the UK were up 16% at CC at $116m, while North America bookings rose 21% to $62m, and bookings across the Europe and Rest of World division jumped 20% to $113m.
Growth was said to have accelerated in the second half, with particular strength in new business and 'enterprise' customers. As a result, adjusted EBITDA is "projected to be ahead of market expectations".
The cash balance at the end of 2025 fell to $48m, down from $59m previously, with the firm having completed $72m of share buybacks during the year.
Given the company's strong cash position and confidence in future cash generation, the existing share buyback programme has been beefed up to $40m from $30m previously.
"2025 was a year of excellent strategic and financial progress, with growth accelerating in H2," said chief executive Adrian Blair.
"Answer Engine Optimisation drove particularly strong growth in enterprise new business. This, combined with product innovation and improved gross dollar retention, positions us strongly for 2026."
Trustpilot shares were up 7.4% at 202.2p by 0824 GMT.
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