ProCook delivers 'strong trading performance' in FY25

(Sharecast News) - UK kitchenware brand ProCook said on Wednesday that it had delivered a "strong trading performance" in the year ended 30 March, significantly outperforming the market. ProCook said revenues were up 11% at £69.5m, with like-for-like revenues growing 4.9%, while gross profits increased 11.2% as gross profit margins rose by 10 basis points to 65.8%. Retail revenue was up 10.£% and e-commerce revenue increased by 12.3%.

Underlying operating profits were up 51.1% at £3.2m, while underlying EBITDA increased 31.3% to £8.9m and underlying pre-tax profits rose 50.9% to £1.5m.

ProCook said it had acquired 737,000 new customers in FY25, up 7.1% year-on-year, while its 12-month repeat customer rate slipped 80 basis points to 20.5%.

Looking ahead, ProCook said it has made "a good start to the new financial year", with total Q1 revenues increasing by 13.7% year-on-year. In FY26, ProCook expects to deliver "continued revenue growth", primarily driven by progress in digital marketing and e-commerce performance.

Chief executive Lee Tappenden said: "We have delivered a strong full year performance, achieving record sales and improving the group's profitability and cash position, reflecting considerable progress with the execution of our clear strategy.

"The group has had a solid start to the new financial year with continued trading momentum to deliver the seventh quarter of consecutive revenue growth. Looking forward, whilst we are mindful of the uncertain geopolitical backdrop, our ongoing momentum is underpinned by record active customers and customer acquisition."

Reporting by Iain Gilbert at Sharecast.com