• ISAs
  • Open an ISA


Have your ISA and spend it with
our cash prize draw.

Invest a lump sum online with us by
31 March and be automatically entered
for a chance to win your initial
investment back in cash.

Exclusions, terms & conditions apply. Invest now

With this year's ISA allowance that means you could win £15,240 in cash.

So with four chances to win and four ways to start investing, now could be the perfect time to make a smarter ISA decision.

A smarter way to save

With more than 45 years' experience, we've already earned the trust of over one million UK investors. Today, you can get instant access to our investment expertise, market insights and planning tools, to help you make the most of your ISA allowance.

Four ways to open your ISA

How you choose to invest is up to you. Find a ready-made fund solution that suits your needs using our PathFinder tool, invest in our experts' recommended picks from the Select 50, or self-select your own funds from over 100 fund providers in our Fund Supermarket. Alternatively if you're not sure where you would like to invest yet, you can secure your allowance in cash today and choose your funds later.



You can hold your money in cash for as long as you want and you are free to move into investments whenever you see an opportunity.

Use Cash Park

Ready-made funds


Use our PathFinder tool to select a ready-made, diversified fund based on your preferred risk level in just three steps.

Open PathFinder

Top funds shortlist

Select 50

Choose from our list of top-rated funds, recommended by our investment experts.

View the Select 50

Full fund range

Fund Supermarket

Explore our full range of investment options to find, filter and select your own combination of investments.

Use Fund Supermarket

Please remember the value of investments can go down as well as up, so you may get back less than you invest. We've made choosing funds as easy as we can, but it's important to understand that these guidance tools are not a personal recommendation in respect of a particular investment. If you need additional help, please speak to a financial adviser. You should regularly reassess the suitability of your investments to ensure they continue to meet your attitude to risk and investment goals. The value of tax savings and eligibility to invest in an ISA depend on personal circumstances. All tax rules may change in future.

Our UK-based Fidelity Personal Investing team may call you to help you with any queries you may have concerning the process. Use this form if you would like to request a call back at a specific time.